Recent Posts by Marcelo
Work schedules outside of the traditional 9 am to 5 pm allow greater flexibility in personal mobility, and in turn decreases congestion in developing cities. Photo by Roger Schultz/Flickr.
The end of rush hour: Technology gives way to new commuting and mobility patterns
For decades, ‘work’ meant spending an eight-hour chunk of your day in an office, industrial facility, or at school. Workers needed to physically occupy a given location in order to do their jobs. Because of this, the trips to and ...
Connecting smart cards and mobile phones enables cities to offer more efficient mobility and a safer, quality experience for all transport users. Photo by EMBARQ Brasil/Flickr.
Connecting data and technology for smarter transport systems
Emerging technologies, together with big data, are tools that allow us to better plan our cities and revolutionize the efficiency and quality of our transport systems. We are seeing threads of this already, as millions of people use smart cards ...
Social media, new bus lines, and increasing awareness of the environmental impacts of carbon emissions have altered the public's perception of mass transport in Sao Paulo, Brazil. Photo by Mariana Gil/EMBARQ Brasil.
São Paulo’s changing perception towards the car
Earlier this month, the government of São Paulo, Brazil, and METRÔ-SP published the results of the 2012 Mobility Survey. The data is heartening in many ways, for in a city where cars were once seen as symbols of wealth and ...