Posts in the 'Communications' category
TheCityFix Picks, May 27: Bike Sales, Car-Free Streets, Expanding Parisian Metro Lines
TheCityFix Picks, May 27: Bike Sales, Car-Free Streets, Expanding Parisian Metro Lines
Welcome back to TheCityFix Picks, our series highlighting the newsy and noteworthy of the past week. Each Friday, we’ll run down the headlines falling under TheCityFix’s five themes: mobility, quality of life, environment, public space, and technology and innovation. Mobility ...
From Here to There: Marketing and Branding Public Transport
From Here to There: Marketing and Branding Public Transport
Major automobile companies spend billions of dollars annually to advertise their products to customers. In 2009, General Motors alone spent $3.2 billion on advertising campaigns and overall marketing efforts for their products. Major auto companies collectively spent $21 billion worldwide ...
Welcome to the New and Improved TheCityFix.com!
Welcome to the New and Improved TheCityFix.com!
EMBARQ, the producer of TheCityFix, is proud to unveil a new and improved experience for our readers. Welcome to our re-designed blog, TheCityFix.com, and be sure to check out our new Portuguese-language version, TheCityFix Brasil. Back in 2007, when we first launched ...
Research Recap, May 23: Renewable Energy Estimates, The "Map Effect," Social Influences on Consumer Behavior
Research Recap, May 23: Renewable Energy Estimates, The "Map Effect," Social Influences on Consumer Behavior
Welcome to “Research Recap,” our series highlighting recent reports, studies and other findings in sustainable transportation policy and practice, in case you missed it. Renewable Energy Estimates A recent report by the Intergovernmental Panel on Climate Change (IPCC) calculated that ...
D.C. Transit Data Now Available on Google Maps
D.C. Transit Data Now Available on Google Maps
In a new partnership with the Washington Metropolitan Area Transit Authority (WMATA), Google announced a recent update to Google Maps that will now include all of D.C.’s Metro and bus stations, stops and routes, as well as connections to other ...
"Legible London" Maps Encourage Walking
"Legible London" Maps Encourage Walking
Transport for London (TfL), the government body in charge of Greater London’s transit system, installed pedestrian-friendly maps in strategic decision-making spots, like subway entries and bus stops, to encourage walking. In addition to being a healthy and environmentally friendly mode ...
Raising Revenues through Bus Advertisements
Raising Revenues through Bus Advertisements
The Charlotte-Area Transit System (CATS) signed a five-year, $2.6 million contract with Titan, a transit advertising company, to allow advertisements on its fleet of buses and light rail. The agreement gives Titan the exclusive right to sell and manage advertising on ...
Friday Fun: The Melody of Public Transportation
Friday Fun: The Melody of Public Transportation
Conductor: www.mta.me from Alexander Chen on Vimeo. Alexander Chen, a Google developer and a public transit enthusiast, created a real-time melodic visualization of the New York City subway system, using the Metropolitan Transportation Authority’s actual subway schedule. Titled, “Conductor,” Chen ...
SeeClickFix Launches Facebook Application
SeeClickFix Launches Facebook Application
SeeClickFix released a Facebook application to encourage community participation and government accessibility in improving public spaces. Image via SeeClickFix. SeeClickFix, an online forum created to engage residents with community leaders to resolve neighborhood complaints, today announced the launch of a Facebook ...
UITP Marketing Awards: Public Transport as Part of Modern Urban Lifestyle
UITP Marketing Awards: Public Transport as Part of Modern Urban Lifestyle
De Lijn TV Spot from Desire Dupas on Vimeo. The message reads: “It’s smarter to travel in groups. Take the bus.” The International Association of Public Transport (UITP), a global advocate in promoting public transportation, is accepting entries for its 5th ...
Friday Fun: Michigan Light Rail and Mad Fast Trains
Friday Fun: Michigan Light Rail and Mad Fast Trains
“It’s time for Detroit to reclaim the mantle of transportation innovation,” says Transport Michigan, a blog that posted a new video about light rail on its  YouTube channel, TrainsDownTheMiddle. Set to the tune of Eminem’s “I’m Not Afraid,” the latest music video argues ...
Honesty in Transit Marketing: Deliver on Your Promises
Honesty in Transit Marketing: Deliver on Your Promises
Today’s information-rich world enables city dwellers to share experiences on public transport faster than any transit agency could ever hope to publish a press release, develop a marketing campaign, or hold a news conference. An agency’s brand and message can ...
Friday Fun: Bicycle Film Festival is Back!
Friday Fun: Bicycle Film Festival is Back!
Ah, the Bicycle Film Festival is on again! It premieres this week, hitting up Liverpool, Ireland, Portland, Ore. and Chicago, Ill.  The founding director, Brendt Barbur, started the festival when he was hit by a bus while bike riding in ...
TheCityFix Picks, February 25: Electric Carshare, Air Pollution and Cocaine, Rock Girl Benches
TheCityFix Picks, February 25: Electric Carshare, Air Pollution and Cocaine, Rock Girl Benches
Welcome back to TheCityFix Picks, our series highlighting the newsy and noteworthy of the past week. Each Friday, we’ll run down the headlines falling under TheCityFix’s five themes: mobility, quality of life, environment, public space, and technology and innovation. Mobility Obama’s ...
Philips Livable Cities Award: Vote Now!
Philips Livable Cities Award: Vote Now!
There’s a few weeks left to vote for the Philips Livable Cities Award, a global initiative launched in May 2010 designed to “generate practical, achievable ideas for improving the health and well-being of people living in cities.” Philips asked individuals and ...
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