Recent Posts by Madhav
What Is Super Dense Crush Load?
What Is Super Dense Crush Load?
That’s the official term to describe what happens during rush hour in Mumbai when 14 to 16 standing passengers pack into one square meter of floor space on the Mumbai Suburban Railway. During peak hours, 4,700 passengers pack into a ...
Look Who's on the Road
Look Who's on the Road
India Pedestrians at busy intersection in Mumbai. Photo by saibotregeel. Engineering is often the only factor considered during design and implementation of junction improvements plans at key locations where flyovers are built. But the reality is that these locations are ...
Mumbai's Traffic Generates Its Own Ad Campaign
Mumbai's Traffic Generates Its Own Ad Campaign
Photos from Ads of the World. The rule of thumb when designing a billboard is minimalism: keep it short and simple so that your message is absorbed by anyone, even people casting the most fleeting glance. So why does this ...
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